According
to (Clow, 2014, p, 171) humor has proven to be one of the best techniques for
cutting through clutter, by getting attention and keeping it. Consumers, as a
whole, enjoy advertisements that make them laugh. A funny message offers
instrusive value and attracts attention.
This
video is just brings about a gag. It’s funny and just gets one to smile when
they just having a bad day. Thing about humor is that not everyone gets the
sense out of certain videos. When a group of people are actually laughing at
some funny jokes, you find one really doesn’t share a laugh. And you tend to
wonder do they have a sense of humor or not.
This
video just brings about so much laughter one because these are grown men and having to
work in silence really means no ground is covered in such an environment
but they decided to spice it up with a
little touch of music. It’s creative how they play around with the hoes’. It’s
really fascinating.
SOURCES
CONSULTED.
CLOW,
K.E. & Black, D. 2014. Intergrated advertising, promotion and marketing communications
6th ed. Pearson Educated Limited. England
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